New Delhi: With an aim to boost up its product development of media, news and entertainment categories, Yahoo! invested $1 billion in 2013. This investment has been taken up to provide quality service to its advertisers and consumers, as compared to Google.
Yahoo! is continuously launching and improving the features of its products, that could to meet the needs of any evolving user, advertiser and publisher as well.
It also stated that the total product development expenses for 2011, 2012, and 2013 were $919 million, $886 million and $1 billion, respectively. These expenses even included the stock-based compensation expense of $81 million, $74 million and $83 million.
Yahoo! Official also added, "Today we have over 400 million monthly mobile users, which proves that more than 150 million users have increased since its launch in 2012.” The mobile traffic has been the result of an engaging and inspiring suite of new and revamped product experiences designed by Yahoo!
