With the increasing trend of online shopping, retail websites are aiming to earn huge profits in India. Flipkart has announced Monday, October 6, 2014 as the 'Big Billion Day’. The online shopping website claims that its customers will be offered ‘big’ discounts on October 6.
The company has also made sure that its online ads connect to the Indian audience. It gives out punch lines like ‘India loves everything big- big moustache, big weddings, big cars etc’. In another online ad, it mentioned that its sales are bigger than garba and kumbh mela, which hits the cultural string of India.
Flipkart’s exclusive offer will include:
- Multiple items at price of Re.1
- Upto 30% off on smartphones
- Laptops starting Rs.15,000
- Fashion & perfumes at 50% off
- Toys at 50% off
- Discounts on brands like Xiaomi, Motorola, Asus , Huawei Honor 6, ALCATEL ONETOUCH Fire C and Lenovo Vibe Z2
In its recent teaser ad, Flipkart has also announced ‘Bumper discounts at 90% off’ and you can even shop for things that are priced as low as Rs 99. Flipkart is also offering cash back on transactions with particular banks.
Watch: Flipkart announces 'Big Billion Day'
