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Samsung launches a new range of QLED TVs in India

Samsung Electronics launched its flagship premium line-up of QLED TVs in India and even showcased its innovative TV, The Frame.

Samsung Electronics launched its flagship premium line-up of QLED TVs in India and even showcased its innovative TV, The Frame.

QLED TVs come with four global first innovations. They achieve 100 per cent Colour Volume, the HDR 2000 functionality brings out hidden details, an Invisible Connection keeps your living room clutter free and One Remote Control offers an intuitive experience. Along with these, the No Gap Wall-mount and the optional easel-like Studio Stand are meant to light up the aesthetics of your home. The TV sport a slim, sleek and premium metal body with a nearly bezel-less display.

Samsung also showcased its newest innovation – The Frame. The Frame’s display allows users to select from a collection of more than 100 art pieces in 10 different categories, including landscape, architecture, wildlife, action, drawing and more.

Mr. HC Hong, President and CEO, Samsung Southwest Asia, said, “Samsung’s QLED TVs are ushering in a new era for televisions, with innovations that are ahead of their time. These televisions reflect our global ambition. Samsung has been the world’s biggest television brand for the last 11 consecutive years. We are also India’s top television brand for the last decade and the most trusted brand in the consumer electronics category.”

“QLED TV, powered by Samsung’s quantum dot technology, provides true-to-life images that no other TV can match. It empowers you to think about the television in a new way, bringing art and entertainment into new parts of your home. The QLED TV is as beautiful when turned off as it is when it’s on and will help us grow the demand for premium TVs as well as our market share in India even further,” said Rajeev Bhutani, Vice President, Consumer Electronics Business, Samsung India. The QLED TVs have been designed with the consumer in mind and focus on addressing three key consumer pain points through solutions known as Q Picture, Q Style and Q Smart.

QLED TVs will be launched in three series, Q9, Q8 and Q7, in 55 inches (138 cm), 65 inches (163 cm), 75 inches (189 cm) and 88 inches (223 cm), starting May 2017. QLED TVs will be priced between INR 3,14,900 and INR 24,99,900 in India.

( Source : deccan chronicle )
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