The case was always strong for Notox. It is not an injectable and it can stand the test of time, as opposed to Botox which is invasive and needs frequent retouches. But what seems to have finally turned the tables in favour of Notox are the recent celebrity horror stories of Donatella Versace and Renee Zellwegger’s faces.
When she arrived for the Sao Paolo Fashion Week, the Italian couture queen looked otherwordly with her unnaturally shining skin. Unlike Versace, Renee Zellwegger's otherwise plump and merry face looked haggard at the ELLE Women in Hollywood Awards. Her eyelids and the corners of her mouth drooped and the world knew that an overuse of Botox was to blame.
Facials involving micro-dermabrasion and oxygen infusions have seen a rise in the past year among the rich and famous in India as well. The obvious hero is, of course the micro-current facial, which has replaced the knife in non-surgical facelifts. While there was always concern about over-use of needles, the radical shift has been all thanks to the gradual appearance of side effects in the faces of those who had taken to Botox early when it invaded beauty treatment catalogues 12 years ago.
While Botox freezes sections of the face where it is applied, Notox treatments usually use radio waves to ease the tension in areas which cause wrinkles and furrows on your skin. A sitting holds good for about two years, cutting on your cost and resulting in a neurotically charged, boosted face. Moreover, because it is non-surgical, a non-Botox lift can be fitted into an hour and does not require anesthetics at all. So would you rather go without emoting with your face like Celine Dion, or would you say no to Botox?
