Shahid Kapoor is back in the game

With the success of 'R… Rajkumar', Shahid Kapoor seems to be back in B’town reckoning.

We hear that the actor has suddenly seen his popularity with advertisers surge. In the past two weeks, Sasha has been offered endorsements ranging from mobile phones to motorbikes to a suiting and shirting brand as well as one for vests.

A source in the know shared, “Shahid’s never done such an out-and-out masala film with intense action scenes. So for the audience, it was a refreshing change to see him in this avatar. Shahid has won praise for his high-energy stunts in the film, which in turn, has attracted a lot of brands that are keen to sign a young ambassador with mass appeal, for their products. With 'R… Rajkumar' being received well, especially in tier-II cities and towns, these brands are now keen on getting Sasha on board.”