'Zindagi Na Milegi Dobara' is a part of syllabus in Spain colleges
'Zindagi Na Milegi Dobara' has now been included as a case study for a course in marketing management in Spain
By : DC Correspondent
Update: 2014-06-03 20:55 GMT
Mumbai: Zoya Akhtar's hit film 'Zindagi Na Milegi Dobara' has now been included as a case study for a course in marketing management in Spain.
The 2011 film, which starred Hrithik Roshan, Abhay Deol, Farhan Akhtar, Katrina Kaif and Kalki Koechlin, was mostly shot in Spain, and partly in India, Egypt and the UK.
The marketing course shows Spain as a product and attributes how the film has increased the country's tourism by 65 per cent. The context elaborates on how ZNMD played the role of a promotional brochure that boosted the tourism in Spain post its release.
Zoya Akhtar, who is known for making picturesque films, is now busy directing her upcoming film 'Dil Dhadakne Do', which will release in 2015.