Shopping gets social

You love online shopping, but you are floored by the sheer number of sites that offer exactly what you want. You are not alone -- and Klip.in may be one solution to the problem. It's a combo of product discovery tool and social media -- a centralized wishlist that helps you keep track of the things you love and then share your taste with the world. And everything you discover can be purchased.

Users can comment on klipped products, can follow people with similar interests and follow stores that they prefer. The' Klip it' button - a browser plugin -- enables shoppers to add their favourite products from any fashion store online to the Klip system.