Honda Navi among Top-10 Selling Scooters
Navi was launched at the 2016 Delhi Auto Expo.
In today’s time, consumers like to be different from others. That said, it becomes vital for the manufacturers to offer a diverse range of models. Honda did the same by introducing the Navi-a hybrid scooter. It was launched at the 2016 Delhi Auto Expo.It was surprising to see a conservative manufacturer like Honda coming with an unconventional product like the Navi.
Well, this different approach has clicked for the Japanese two-wheeler giant, as the Navi sales crossed the 11,500 mark for the month of July, 2016. This allowed the Navi to break into the top-10 selling list for scooters in India with overall sales of 11,644 units. The quirky styling, ease of use being an automatic and the fact that it has been priced at just Rs 39,648 (ex-showroom Delhi) seems to have worked for the Navi in attracting its target audience – youngsters.The Navi a desirable runabout for daily errands, quick dash to college and a lot more. Given the rise in demand for the Navi, Honda also had doubled its production for the minibike. The engine on the Navi is the same 110cc unit as seen on the Activa producing 8PS of max power and 9Nm. The Navi gets a 3.8-litre fuel tank and has a claimed mileage of 60kmpl. Honda currently sells the Navi in just 10 cities across India and has plans to further expand its reach to other locations by the end of this year which should further improve its sales.
Source: Zigwheels.com