Samsung announces industry's first 8K QLED TV

Samsung has been behind many world firsts when it comes to TV technologies, including the world’s slimmest LED TV, the first FHD 3D TV, the largest UHD TV, and the first curved TV. At IFA 2018 in Berlin, the company unveiled another industry-first innovation with QLED 8K—the first 8K QLED TV.

QLED 8K boasts a resolution of 7680 x 4320 pixels—16 times more than a full HD (FHD) TV, and four times higher than 4K UHD display. The TV’s added resolution allows detailed in images to be expressed more clearly and creates a sense of reality and depth that keeps you immersed in your content.

The TV’s peak brightness—up to 4000 nits—allows it to illuminate small details with precision.

Samsung is the first manufacturer to implement artificial intelligence (AI) technology into a QLED TV. Adding machine learning to the TV’s repertoire of immersion-enhancing features has made it easy for users to enjoy a wide range of content in 8K.

Samsung’s exclusive machine-learning technology automatically upscales lower-resolution videos into 8K picture quality, regardless of the video’s native resolution or method of transmission. The technology is powered by the Quantum Processor 8K which was enhanced to better process details and lighting.

When developing QLED 8K, Samsung’s R&D team was encouraged by the 8K market’s rapid development but found it difficult to agree upon how to improve on QLED TV’s specifications, given the TV’s status as the cornerstone of the company’s display offerings.

Samsung’s 8K AI Upscaling technology is capable of enhancing content with better picture quality and sound, but the goal is to enable the AI to analyze users’ viewing conditions and environments in order to provide a more optimised, personalised experience. This will eventually allow the technology to offer any viewer an optimal and immersive viewing experience.

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