Truecaller introduces Truecaller Priority' in partnership with EKART

Truecaller has tied up with EKART to launch ‘Truecaller Priority’. EKART is the supply chain arm of Flipkart, to provide an enhanced delivery experience by giving users more context to calls, and letting them know when their package is about to reach them.

Truecaller will now be able to show all logistics related calls made by Flipkart and other EKART clients. The purpose of ‘Truecaller Priority’ is to ensure that consumers will always know when it’s a relevant and important call made from a company – and not a spam call.

Everyday e-commerce companies lose millions of dollars due to logistics delivery issues. This results in a bad customer experience which translates to mounting overhead cost and challenges at managing customer support. ‘Truecaller Priority’ will help EKART complete more deliveries through increased call completion and pick-up rate by boosting their efficiency.

The new feature will immediately be available for all Truecaller users. Users can download Truecaller for free on Google Play Store, Apple App Store or on the Truecaller website.