Likee marks two years in India
Likee is celebrating its milestone along with its Indian user by creating a month-long virtual event - Likee 2 Year Anniversary.
Fondly embraced by the B-town celebrities such as Sonakshi Sinha, Disha Patani and more, Likee is a short video sharing app by Singapore based BIGO Technology. Launched in 2017 in India, Likee mobile app completes its two-year journey in India market.
Likee is celebrating its milestone along with its Indian user by creating a month-long virtual event - Likee 2 Year Anniversary. The event gives the participants a chance to earn wish points by performing certain activities detailed in the information section of the in-app event, and exchange those wish points with a limited number of gifts on a first-come, first-serve basis.
The app was made available in different Indian languages (Hindi, Tamil, Marathi, Telugu, Gujarati, Bengali, Kannada, Malayalam, Punjabi, etc) and various talent hunts and other virtual competitions were held to engage with Indian youth. Likee was also awarded the 'Most Innovative Start-Up App' award at the 9th India Digital Awards 2018 by IAMAI (Internet & Mobile Association of India).
In June 2019, BIGO Technology rebranded LIKE to Likee. Since then, Likee has also on-boarded popular celebrities such as RJ Naved, Shakti Mohan, Sahil Khan, Mayanti Langer, Zakir Khan, and more.