Article authored by Saahil Gupta
In a recent post from 5 days back on their Facebook handle, H&M, announced the opening of their new store in Hyderabad's Inorbit Mall on June 7th. The post read “Hello Hyderabad! We are coming soon to Inorbit Mall on 7th June, 1PM. We can't contain our excitement as this is the first H&M store in Hyderabad to open with H&M HOME concept. See you there #hm #HMIndia #hmhome”
Table accessories by H&M
Picture Courtesy : Saahil Gupta
H&M, a popular fashion brand, offers a wide variety of stylish and affordable clothing for women, men, and children. Their collections feature a mix of modern and classic designs, with options ranging from elegant suits and decorative tops for women to oversized jackets and matching outfits for men. The Swedish company, renowned for its global fashion, has now expanded its presence into home decor by launching H&M Home in Inorbit Mall Cyberabad. Today, they posted an update confirming the opening of their store with the H&M HOME concept which read “Hey Hyderabad! Our store is now open at Inorbit Mall with H&M HOME concept. See you there, happy shopping!"
Bedroom accessories
Picture Courtesy : Saahil Gupta
The decision to open its first H&M Home store in Hyderabad reflects the city's growing prominence as a hub for fashion and design enthusiasts.
For it's opening, The store features red carpets laid right outside it, stretching from the entrance of the mall running parallel to its original clothing store towards the entrance to its H&M home store. The ambiance of this store exudes contemporary and chic vibes, akin to other stores under the brand. It's amusing to see how H&M has created its identity so evidently even through its home decor range. From motifs to practical yet elegant home accessories, the store appeals well.
Stylish home décor by H&M
Picture Courtesy : Saahil Gupta
The H&M Home store offers a wide range of home accessories including bed linen, dinnerware, and soft furnishings, including cushions, pillows, curtains, and covers, as well as stylish storage solutions. The average price range of these is between 149 and 7999. The price and visual appeal add to the customer engagement, and the accessibility factor is a cherry on the cake. The physical store presence amplifies the shopping experience, allowing customers to interact with products firsthand and seek inspiration from curated displays.
H&M Home was originally launched online in 2009 but with its newly launched store in Inorbit Mall, Cyberabad, it promises to offer a unique shopping experience to its customers.
