aha OTT announces Writers Talent Hunt in collaboration with Mass Movie Makers, Amrutha Productions

aha OTT, the leading regional OTT platform on Thursday announced a 'Talent Hunt' for passionate Writers in collaboration with producer SKN's Mass Movie Makers (the powerhouse behind the 100-crore film Baby) and director Sai Rajesh's Amrutha Productions (the team behind the National Award-winning Color Photo).

The writer's talent hunt initiative is aimed at discovering fresh, innovative writing talent across a range of genres, including comedy, thriller, drama, horror, romance, and action.

This talent hunt builds on the success of past collaborations between aha OTT, Mass Movie Makers, and Amrutha Productions, which have produced highly acclaimed films that struck a chord with audiences across the country. The Writers Talent Hunt is part of aha OTT’s ongoing effort to find diverse voices and fresh ideas.

Vaasudev Koppineni, Content Head at aha OTT, explained, "Allu Arvind Garu has always focused on discovering talent and supporting it. He has introduced many talented individuals across various genres, and this ethos has been ingrained in aha's DNA as well. We are committed to finding and supporting talented people. To date, we've successfully introduced many talented individuals to the industry, and the numbers have only increased in recent years — a reflection of aha's culture."

We believe that innovative ideas and diverse perspectives are the heart of great content, and writers are undoubtedly the backbone of it all. Recently, we met with SKN Garu, who initiated the idea of identifying talented writers and collaborating on interesting projects. Our writers have evolved remarkably, and our Telugu writers are now gaining pan-Indian recognition.

As part of this process, we launched a Writers' Talent Hunt to bridge the gap between writers and the industry. This Talent Hunt isn't just about discovering the next big writer; it's about finding voices that will push the boundaries of storytelling and connect with audiences in fresh, exciting ways. We look forward to collaborating with talented writers on upcoming movies, theatrical releases, web series, and more."

Talking about the Talent Hunt, Producer SKN said, "We often hear people ask why we don’t have the same kind of stories in Telugu as we do in other languages. I spoke to several writers-turned-directors who pointed out that writers don’t get enough recognition, support, or fair compensation. That’s why, in collaboration with aha and Amrutha Productions, we decided to create a platform for fresh, passionate writers to share their stories. We believe aha is the perfect place to showcase new Telugu content. When we shared this idea with Vaasu Garu, he was immediately excited, and now, we’re here, inviting talented writers to join us in creating something special.

“We’ve seen the impact of our past collaborations, and this Talent Hunt takes that momentum to the next level. It’s an exciting opportunity for writers to bring their creative ideas to life and join a platform that is redefining the entertainment landscape," he added.

The Writers Talent Hunt aims to bridge the gap between talented writers and the entertainment industry. By supporting writers early in their careers, aha OTT aims to build a content library that reflects a wide array of perspectives and voices.

The initiative also offers the opportunity for selected writers to work alongside seasoned professionals from Mass Movie Makers and Amrutha Productions, allowing them to refine their craft and learn from industry veterans. The writers will gain invaluable mentorship and guidance, helping to shape their careers while contributing to high-impact projects that will reach a wide audience.

“Writers are the heartbeat of every great story.This Talent Hunt offers a unique platform for new voices to shine, and we’re confident it will uncover some remarkable talent that will shape the future of storytelling, " added SKN.

The Writers Talent Hunt is open to writers at all levels of experience. Interested participants can submit their work across a variety of genres — comedy, thriller, drama, horror, romance, and action. Submissions will be evaluated on their originality, creativity, and potential to succeed in the ever-growing digital entertainment space.

Full submission details, including genre preferences and deadlines, are available on the official aha OTT platform and its social media pages. Writers are encouraged to submit their work and showcase their creativity to an industry eager to discover new storytellers.

“We’re excited to see the fresh talent this initiative will bring. The future of the OTT entertainment is in the hands of the storytellers, and we’re here to support them every step of the way. This marks one of the first exciting collaborations by aha to discover fresh talent, and you can look forward to many more in the future, as we continue to uncover unique talents, " added Vaasudev Koppineni.

With the Writers Talent Hunt, aha OTT is looking forward to discovering new voices that will shape the future of digital storytelling. aha's collaboration with Mass Movie Makers and Amrutha Productions opens doors for the next generation of creative talent.