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Shah Rukh Khan, Allu Arjun Unite for Thums Up Campaign

Bollywood superstar Shah Rukh Khan and Telugu sensation Allu Arjun are set to collaborate, but not for a film. The two icons, known for their pan-Indian appeal, will join forces for an action-packed ad campaign for Thums Up, according to a Bollywood portal.

Shah Rukh Khan, fresh off the success of blockbusters Pathaan and Jawan, and Allu Arjun, riding high after the record-breaking triumph of Pushpa: The Rule, bring unmatched stardom to this partnership. SRK has previously starred in a solo ad for the brand, while Allu Arjun was recently named its ambassador.

Fans are eagerly anticipating the concept of the ad, which remains under wraps but promises to deliver high-octane entertainment. This collaboration is also fueling speculation about potential future projects between the two megastars.

Meanwhile, Allu Arjun is expanding his horizons with upcoming films directed by Trivikram Srinivas and Atlee, and has recently met Bollywood director Sanjay Leela Bhansali to explore further opportunities.
( Source : Deccan Chronicle )
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