Poor box office performance and social media backlash dent film’s prospects
Actor Vishwak Sen’s latest release, Laila, had a disastrous opening in the Telugu states, managing only a meager collection on its first day. “The film barely touched ₹1 crore gross on day one and is receiving a mixed to negative response across centers in Andhra Pradesh and Telangana,” says a distributor. He adds, “With a budget of ₹16 crore, the film has a long way to go, but chances of recovery look bleak at this moment.”
The film also faced controversy ahead of its release after actor Prudhvi Raaj’s remarks about YCP triggered backlash on social media. “The hashtag #BoycottLaila trended for 48 hours, impacting collections in parts of Andhra Pradesh. This serves as a reminder that actors should steer clear of political comments at film events,” an industry insider notes.
While Vishwak Sen’s female disguise generated some pre-release buzz, the film’s reliance on cheap comedy and outdated jokes has further hurt its prospects. If the trend continues, Laila could turn into a losing venture in the coming days.
