Beauty comes from within but how we carry ourselves matters too. Clothing is just another way of communicating our personality traits to other individuals. Having a good sense of fashion makes you spot the limelight that you have been craving for a long time. Embracing yourself with styles that pampers your personality brings a different amount of glow and status that commands the respect and admiration of others. From festivals, special occasions, to important life events, people adorn their personalities with beautiful outfits that make them stand out from the crowd.
Fashion is something that everyone should look up to. Therefore, Nayakapada, a popular clothing brand is heading towards the purpose of making people look classy and fabulous in every attire they wear. The brand is continually hitting the headlines because of its affordable clothing range and awe-inspiring collection. Started its journey in the year 2019, the brand is working tirelessly to produce clothes that matter to people. Initially ‘Nayakapada’ followed a dropshipping business model for fabrics and then experiencing the boom the brand expanded and streamlined its services.
The visionary leader Thangalavanya Vaiyapuri is the man behind the foundation of a successful clothing store. Pointing towards his success story he says, “ Luxurious clothing is something that everyone deserves despite their background and financial status. I have always dreamt of seeing people in fashionable outfits that nurture their souls and make them feel confident in their own beauty. Thus, moving forward towards achieving the determined goal, we have been able to finally register our company in the year 2020 making our dream come true. Hard Work and persistence are what you need if you want to excel in the long run. Facing difficulties and yet again fighting them brings you with the opportunities that you always desire”.
The brand is working as a bridge between the weavers all across the country in cutting the cost from weavers to customers (W2C). With the ceaseless efforts, the brand has proved its worth and created a foothold in the clothing industry.
From being an accessible clothing store that offers affordable ranges to focusing on wedding costumes that hits different, Nayakapada is catering to the needs of each and every customer. The brand has made remarkable achievements by completing 20 successful cross-border trades and 3500+ orders since founded, clocking crores. With serving people across the globe with 190+ active weavers and vendors, the brand is constantly bringing something extraordinary to the table that makes the brand grow.
The luxurious yet economical wedding collection is what Nayakapada takes pride in. Targeting the audiences of Karnataka, Andhra Pradesh, Tamilnadu, the brand is located at Madurai headquartered at Chennai. Starting from scratch, the brand has made revolutionary wins.
The exemplary leader studies the subject of executive study(sustainable business strategy) at Harvard, do MBA finance at PSG Institute of Management, and also attains a degree of BE EEE at Kalasalingam Institute of Technology.
Under the guidance of Thangalavanya Vaiyapuri, the brand deals in customized clothing and is making an effort to develop an AI technology to automate its business operations. With the vision to make every individual look outstanding and ravishing, the firm has been nominated for Women Icon India Prime awards. Big achievements in just a short period of time itself show that the brand is going to do wonders in the next upcoming years.
Disclaimer: No Deccan Chronicle journalist was involved in creating this content. The group also takes no responsibility for this content.