Top

Aruna Goud’s ‘Sajeevam’ Collection Dazzles at Paris Haute Couture Week 2025

Known for her unique ability to merge Indian traditional elements with contemporary Western styles, Aruna's participation at this prestigious event was a milestone in her career, introducing Indian artistry to an international audience in a captivating new form

Indian fashion designer Aruna Goud made a significant mark on the global fashion stage with her highly anticipated debut at Paris Haute Couture Week 2025. The founder of the Hyderabad-based fashion label ARUNA GOUD showcased her latest collection, _Sajeevam_ , at the iconic Hotel Plaza Athénée —an esteemed venue presented by Rex Christy Fernando & House of Vendome Paris synonymous with fashion excellence. Known for her unique ability to merge Indian traditional elements with contemporary Western styles, Aruna's participation at this prestigious event was a milestone in her career, introducing Indian artistry to an international audience in a captivating new form.

The collection, named _Sajeevam_ , which translates to "alive" in Sanskrit, reflected the vibrant energy and cultural heritage of India. Aruna's vision for _Sajeevam_ was to capture the essence of aliveness—a celebration of the dynamic nature of Indian culture, translated into the modern world through a fusion of Indian motifs and Western silhouettes. Each piece in the collection was an embodiment of India’s rich artistic history, showcasing intricate craftsmanship alongside modern couture techniques.
' _Sajeevam_ ' featured a stunning array of couture pieces all cleverly paired with Western cuts. Through these designs, Aruna created a visual narrative that bridged the gap between the timeless traditions of India and the ever-evolving landscape of global fashion. For Aruna Goud, this debut at Paris Haute Couture Week was not just a personal triumph but a significant moment for Indian fashion as a whole. With Sajeevam, she proved that Indian designers could carve a distinct place for themselves within the global fashion arena. Aruna's work has been steadily gaining international recognition, and her showcase at this prestigious event solidified her position as a rising star in haute couture. Her designs, which beautifully marry traditional Indian techniques with modern aesthetics, captured the attention of industry leaders and fashion enthusiasts alike. Reflecting on the success of her collection, Aruna expressed pride in presenting her unique interpretation of Indian culture through Western fashion. The opportunity to present her work in Paris, alongside the world’s most renowned designers, was a full-circle moment for the designer, who has always championed the richness of Indian textiles and craftsmanship.
( Source : Deccan Chronicle )
Next Story