Healthy Twists to Timeless Faves: Haldiram's Introduces Wheat Menu
18 Aug 2024 2:10 PM IST
The high content of maida in traditional Indian street food items such as bhature and pav had kept them off the list for most consumers all these years. The refined flour has been associated with several health problems. Therefore, people who are really conscious about health have been avoiding these delicacies. Now, Haldiram's—something of an authority in the Indian food world—has come up with the concept of a wheat menu that is going to revolutionise the concept of street food forever.
Wheat: The Healthier Choice
Wheat is an ancient grain and is a wonderful repository of various health benefits. Whole wheat is full of fiber, vitamins, and minerals, and its intake has been known to help reduce the risk of chronic diseases, aid digestion, and keep blood sugar levels healthy. With wheat, Haldiram's has made it possible for everyone to enjoy street food without compromising on their intake of nutritious food.
Haldiram's Wheat Menu: A Delicious Revolution
Haldiram’s has launched a new wheat menu in its outlets across India, including a diverse range of dishes to suit every different taste and preference. On the list are some exciting, remade classic dishes such as Chole Bhature, Pav Bhaji, Vada Pav, and Pani Puri, all of which have been made using wheat. Making a foray into the mix are innovative wheat bread sandwiches like Corn & Spinach and Paneer Tikka. The result is food which is mouth-watering, great in taste, and full of wheat's nutritional goodness.
Tradition and Quality redefined
Haldiram's is synonymous with quality and taste. How this brand remained, on one hand, deeply attached to the traditional roots and, at the same time, abided by the changing needs of the modern consumer helped it in staying ahead of time. This campaign of Haldiram's, “Ab Sab Khayenge”, which translates to “Now everyone can eat,” talks about the core idea of making healthy and flavourful food accessible to all.
Be it the foodie, health enthusiast, or anybody who is up for experimenting with something new—Haldiram's wheat menu has something for everyone. Join the "Ab Sab Khayenge" movement and indulge in the rich flavours of the Indian cuisine, now with the added nutritional benefits of wheat.
( Source : Deccan Chronicle )
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