HDFC Bank holds Public Awareness Campaign on acceptance of Rs10 coins in Telangana
HDFC Bank, India’s leading private bank, organised a state-wide two-day Public Awareness Campaign (PAC) on the acceptance of Rs10 coins through our 430 branches and 542 BCs spread across 33 districts in Telangana. The purpose of the PAC was to alleviate the misunderstanding around the legal validity of Rs10 coins and help foster greater trust & confidence in Rs10 coins. This initiative was taken forward in coordination with the Reserve Bank of India, Hyderabad.
The Bank has distributed/exchanged Rs 10 coins worth a total of Rs 10.96 lakhs during this Campaign, the first of which took place in Telangana State Rs 10 coins worth Rs 16.90 lakh have been distributed/exchanged during the past year.
Apart from disseminating public awareness through Posters/ Banners/ collaterals/ Pamphlets at Prominent market areas/ Rythu Bazar and local markets etc, Live displays on our Branch Digital Led Screens and ATMs have also been used extensively for effective public awareness in this campaign.
Different types of customers like retailers/ Traders/ Road Transport/ PMSvanidhi beneficiaries/ Small businesses/ Kirana stores etc availed of the benefits through this awareness campaign. They secured small change for transacting, which is an important requirement, particularly in the smaller towns and cities.
The coins were distributed in the presence of Cluster Heads through branches.
Speaking on the occasion Sri Venkatesh Challawar, Executive Vice President & Regional Head, said, “We are very happy that we could hold this initiative across so many cities in the state. These Public Awareness Campaigns (PAC) on acceptance of Rs10 coins will reinforce the usage of coins in daily transactions and circulation at large. We thank the RBI for their guidance and support of this initiative.”
