Hyderabad: The Indian School of Business (ISB) has unveiled a new logo as part of its updated branding. The refreshed design, developed in collaboration with global consultancy Landor, represents the institution’s focus on innovation and leadership for a dynamic world.
According to the institute, the new logo features a bold, clean design and it builds on ISB’s core elements. The logo has been directionally reoriented to move forward and upward towards a direction that signals progress and empowerment. “Our new brand embodies ISB’s pursuit of excellence. We are committed to nurturing leaders who drive impactful change in a complex world. We are already on a path of evolution this year with a revised curriculum and a new programme for young leaders. Our new brand identity reflects our belief that the future belongs to those who create it,” said ISB dean Madan Pillutla.
Lulu Raghavan, president of Asia Pacific at Landor, added, “This brand refresh is more than a design evolution. It is a statement of ISB’s role in shaping future-ready leaders for India and beyond.” Since its inception in 2001, the Hyderabad-based ISB has established itself as a premier institution, blending rigorous research with practical application.
