Amitabh Bachchan advocates responsible internet for kids

Mumbai: Amitabh Bachchan has decided to revolutionize the use of internet for kids by joining hands with unique initiative. He has extended his hand to the first-of-its kind intiative which helps kids take their first step on the internet. The website worldoo.com is India’s first online ecosystem for kids which invites children, parents and educators to contribute in building the new-look platform. The feedback campaign aptly named ‘Let’s Build’, launched in association with Big B, will invite parents, kids and educators across the country to speak up and be heard, in what they would like to see in a whole new world.

Speaking on the association, Amitabh said, “The internet space is constantly evolving and has proved to be an exciting tool of communication. Today, children are born with technology in the palm of their hands, immediately preferring tablets to teddy bears! In such a scenario, it is important for parents to embrace the role that Internet plays in their child’s life instead of shying away from it. They need to collaborate and communicate with their kids to welcome them to the online world. The future is here. And in the same way that schools are an integral part of a child’s growth, the Internet will play a significant role in developing our next generation of children. The worldoo.com Let’s Build campaign is a great gift for the children of India, and I am glad to be a part of this initiative that aims to create a meaningful online environment for kids. Associating with the team enables me to be a part of this great experience in pioneering the concept of responsible Internet for children.”

Since its launch, the makers have recieved an overwhelming response with close to 100,000 kids as registered users, and with a passion for new challenges and constant innovation, the team is now channelizing its energy in furthering the cause of responsible internet.

The actor took twitter to express the same. He posted-