Organic bakes and cakes
What started as a passion, is today a full-blown business
Namratha Vippala started baking out of passion. She would study during the day and bake till dusk. So when she started her company in 2009, the name Dusk Miller was an obvious choice. Today, five years later, what started as a passion is now a full-fledged business.
Namratha is currently one of Hyderabad’s favourite bakers, whether for private parties or for corporate orders. Her products, which sell like hot cakes (pun intended), include chocolate rose cookies, vanilla cupcakes and lemon cakes. “Our products are organic and we also make our own butter. And that is one of the reasons why our bakes are well known in the city,” she says.
Talking about how she started the company she says, “My friends loved what I baked when I was doing my engineering course. One day, they told me to start selling cupcakes at the college canteen and that’s pretty much how it all started.”
“We started doing corporate orders and that’s how our clientele grew,” she says. From parties to orders for the festive season, one needs to place an order at least a week in advance. Namratha and her team of five ensure that the products are as fresh as possible. “We usually bake overnight so that when the orders are picked up, the products are fresh.” A box of 12 mini cupcakes or a regular box of six from Dusk Miller costs around Rs 300 and a box of 12 cookies cost Rs 200.