Watch: Richard Branson becomes a human bowling ball

This was part of a stunt during a game between the Chicago Bulls and Atlanta Hawks

Update: 2015-04-17 18:45 GMT
Screen grab from YouTube video
 
This could be the world's most valuable bowling ball. Billionaire businessman Richard Branson recently became a human bowling ball during a basketball game. Interestingly, he chose not to wear a helmet and crashed right into the pins. 
 
Incase you were wondering Branson managed to knock down two of the six pins.
 
Watch the video here:
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